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Stu Schlackman

  • One of the World's Top 30 Sales Professionals for 2025
  • Team Building, Personality Types, Sales and Negotiation Speaker
Fee Range*
$7,500 - $10,000
Traveling From
Dallas, Texas

Stu Schlackman delivers what businesses want in this new decade: RESULTS!  Using his 25 + years of success in sales and sales management, Stu has developed a sales process that will give you Superior Sales Results!  His Sales Intelligence System is based on his books, Don't Just Stand There, Sell Something! & The Four People You

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After more than 25 years in corporate sales, Stu Schlackman began speaking and training to help organizations dedicated to Superior Sales Results.  Leveraging his competitive nature and winning results, Schlackman’s firm focuses on training and coaching sales and service teams to turn them into top performers.

When in the corporate world, Schlackman was instrumental in increasing revenue and growing the client base of large corporations such as Capgemini, EDS, and the former Digital Equipment Corporation. In addition to closing large contracts and leading sales teams throughout his career, Schlackman also spearheaded sales training initiatives. These initiatives powered his sales teams to exceed sales projections by an average of more than 30% percent annually.

Today, Schlackman uses his Sales Intelligence System to help companies build high performance teams and increase sales through understanding the four different personality styles as defined in his Personality Perspectives Process.  Knowing the client’s personality will help sales professionals close business by understanding why they make decisions.  The foundation of personality styles emphasizes what the person values, how they prefer to communicate, how they make decisions and what will motivate them to take action.

As author of Don’t Just Stand There, Sell Something and Four People You Should Know, Schlackman imparts wisdom, technique, and practical advice for corporate executives, sales professionals, corporate trainers, and others who have the desire to compete and win in business and life.

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Stu Schlackman in Media

Speaker Programs

Personality Powered Selling: Sell smarter by understanding how people think
Unlock the power of personality insights to grow your sales and relationships. This program empowers sales professionals and leaders to create lasting, trust-centered relationships with prospects and customers. By leveraging insights from the Four People ...more
Unlock the power of personality insights to grow your sales and relationships. This program empowers sales professionals and leaders to create lasting, trust-centered relationships with prospects and customers. By leveraging insights from the Four People Personality Styles, participants will gain a deeper understanding of how others communicate, make decisions, and prioritize their values. Equipped with this knowledge, you’ll refine your approach to connect more effectively, foster trust, and build mutually beneficial relationships. Whether engaging with clients, colleagues, or personal connections, this program provides tools to enhance communication and relationship-building, paving the way for sustainable success in every aspect of your life. Four People Personality Style Summary Skill cards will be given to all participants, and The Relationship Selling Secret book will be available for sale. ...less
Selling with Personality-Unlocking the Art of Connection
Harness the power of personality styles to improve communication, teamwork, and sales performance. Building comradery and leveraging the strengths of the individuals on your team will build trust and create a winning culture. Unlock the ...more
Harness the power of personality styles to improve communication, teamwork, and sales performance. Building comradery and leveraging the strengths of the individuals on your team will build trust and create a winning culture. Unlock the secret to building stronger teams and driving results by understanding the Four People Personality Styles. This program will identify the styles of your team members so they can support each other with new perspectives on prospecting, closing deals, and developing competitive strategies. The result is a boost in productivity and sales pipelines plus lower turnover. Each attendee will receive a handy Personality Style skill card to reinforce what you learned. You’ll also have the opportunity to grab a copy of my Relationship Selling Secret book to build your skills even further! ...less
Negotiation Power Play: Leveraging Personality for Profit
Master the art of powerful negotiation to protect margins, serve clients, and achieve win-win outcomes. This program equips you with insights to identify communication styles, decision-making patterns, and values using proven personality frameworks so that ...more
Master the art of powerful negotiation to protect margins, serve clients, and achieve win-win outcomes. This program equips you with insights to identify communication styles, decision-making patterns, and values using proven personality frameworks so that you can negotiate more effectively. Discover how to tailor your approach to build rapport, inspire trust, and secure better outcomes. In negotiating, the key is to identify the balance of power, be aware of the tactics being used by them so that you can successfully navigate through the process of demand and concession. You will prepare by knowing what you are willing to give away as well as knowing your non-negotiables. Whether you’re closing deals, resolving conflicts, or driving profits, this dynamic training turns personality insights into a strategic advantage, giving you leverage in every negotiation by approaching each style knowing how they negotiate. A Demand/Concession handout will be used for this session as well as the “How to connect” skill card. ...less
Four People You Should Know
Understanding, Working With, Communicating, and Selling to the Different Personality Styles
Tenacious Teams
Building a great team takes great leadership and setting the proper tone. Our formula for successful team building is one that works every time. Learn the characteristics of a tenacious team and the formulas for ...more
Building a great team takes great leadership and setting the proper tone. Our formula for successful team building is one that works every time. Learn the characteristics of a tenacious team and the formulas for success. ...less
Don't Just Stand There, Sell Something
Selling with Emotional Intelligence
The Simple Truth of Relationship Selling
Sales Strategies that Shorten the Sales Cycle
Leveraging Sales and Talent for Outrageous Results
Negotiating with Power
Critical Questions for Closing the Sale
The Hard Facts of Prospecting
Presenting with Passion

Books

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